Free · Hiring pack PDF
Show me the work: the no-CV hiring pack
Four work-sample briefs that find real operators in under an hour, no CV opened

What is inside
- 01Section 1: The media buyer brief: one broken account, 45 minutes, what they check first tells you everything
- 02Section 2: The analyst brief: one messy export, three questions, one chart
- 03Section 3: The creative brief: rebuild a winning ad for a new audience without losing the mechanism
- 04Section 4: The account lead brief: the angry-client email test
- 05Section 5: Scoring rubrics with pass bars, plus the five red flags that survive polished interviews
Look inside first
Real pages from the file. No blurred teaser, no locked preview.



How it opens
A CV tells you who writes good CVs. These four timed briefs (media buyer, analyst, creative, account lead) show you how a candidate thinks with real account data, plus the scoring rubrics and the red flags that predict a bad quarter.
That is page one, unedited. The remaining 4 sections carry the thresholds, the tables and the fixes.
Who this is for
- Operators making their first delivery hire
- Agency owners scaling past themselves
- Talent scouts screening performance roles
Where this came from
Not theory and not a summary of someone else's blog post. Every checklist here came out of an account I actually run, and the thresholds are the ones I use on a Monday morning.
- 100+
- Ecommerce accounts run
- $300k–$2.5M
- Monthly spend managed
- $0
- Price of everything here
Questions
What does it cost?
Nothing. There is no paid tier behind it and no call to book at the end.
What format is it?
A hiring pack pdf you can download and keep. It opens on a phone.
What happens to my email address?
It goes on my list so I can send you the writing. I do not sell it or share it, and every email has an unsubscribe link.
Do I need to be running Google Ads already?
No. Plenty of this applies before you spend a dollar, and knowing the thresholds up front is cheaper than learning them live.
Where should I send it?
Show me the work: the no-CV hiring pack
Get it
